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This is a mistake, for a cult is a mirror of society. The beauty of a cult is that it is an extreme microcosm of what goes on in our culture and our lives. Indeed, throughout life we all express cultish behaviour.

The most obvious example of this cult behaviour is the veneration of a pop star.He/She is put on a pedestal as if a god, and fans by the million behave and dress like them. Yes, it is watered down, certainly, but it is sociologically identical to the guru/disciple relationship in a cult.

Cult watching should increase - it tells us more about ourselves than normal life.

Perhaps this is because
the abnormal is simply the extreme of normal.

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